How to Make a Unique Brochure in Apple Pages
Even simple brochures can be extremely effective advertising tools for companies of all forms, sizes, and sectors. Use them to promote the latest products, inform your company clients, or even distribute menus. Fortunately, there are available choices to make a custom brochure out there. Believe it or not, if you have Apple Pages on your desktop, you can produce your own brochure using the simple steps below.
1. Know Your Purpose
Before crafting your brochure design, consider first asking customers why they believe they want a brochure. Afterward, ask them to set their goals. Often, they want one because their last catalog didn't work for them.
2. Include Essential Information
List all the information to be included in your brochure. Generally, simple brochures have a company profile, product information, case studies, support information, and contact details. Make sure your message is concise and easy to understand.
3. Use Appropriate Fonts
For you to make a compelling visual statement that matches your brochure layout, brochure fonts must strike a balance between those factors. An excellent font for advertising brochure aligns with your reader and gives your design distinctiveness, that can make your business more exciting and appealing. With your brochure fonts, avoid becoming too artistic. If clients are struggling to read your brochures, they will eventually stop trying.
For headlines and section titles, bold sans serif fonts always work well, as they stand out and direct attention. Medium-weight serif fonts also work well for body texts, as they are simple to read when you have text blocks.
4. Incorporate Effective Color Combination
For business events, brochures serve as a highly tangible marketing tool, distributed to those you have targeted as part of your audience which is why it's why to give every important element careful consideration.
A general rule is to avoid colors of minimal value and use hues of significant value. However, mixing two bold colors is just as damaging as merging two light colors. Setting an orange text on a white background is one example of this problem.
5. Use a Compelling Image
Your brochure needs something to grab the attention of a prospective customer, and often, it depends on the photo being used. Make use of creative photos that give your customers a clear concept of what you can offer and also entice them to avail of what you sell.
6. Get Them Printed
Your printer must assure customer satisfaction, so you don't have to bother about completing the final product correctly or not. It is important to keep in mind that even the finest printers are not great, and errors occur now and then. Always consult the quality of your new printer to ensure that it offers you with a safety net in case problems arise in printing your business brochures.