How to Make Posters in Apple Pages
Like flyers and brochures, posters are utilized to promote and campaign an idea, an event, or a product. Posters are useful advertising tools, typically containing a whole text, an entire graphic, or a combination of both. In this way, posters function as both eye-catching and informative promotional materials.
A French historian, Max Gallo, emphasized the historical importance of a poster. He said: "for over two hundred years, posters have been displayed in public places all over the world. Visually striking, they have been designed to attract the attention of passers-by, making us aware of a political viewpoint, enticing us to attend specific events, or encouraging us to purchase a particular product or service." This made posters the frequent tool of protestors, propagandists, advertisers, and business-related groups to effectively convey the message to the public.
Are you planning to make personalized posters like movie posters, propaganda posters, and concert posters to use for your school, your business, or your organization? Here, we’ll be giving you a few tips on how to create posters using our ready-made poster templates in Apple Pages.
1. Carefully Plan the Design
In planning the design of your poster, you have to be aware of its purpose. Posters can be used in school, in promoting an event, and during holidays like New Year, Christmas, or Halloween. Every occasion demands a poster of unique layout and design.
Next to that is keeping in mind the elements of poster design. The elements of poster design are crucial aspects since it covers the totality of the poster you are making. The design determines the expected result from the public. If you wish to attract more people to attend your event or purchase your products, you have to consider the design carefully.
2. Incorporate Photographs
Photos are essential aspects of making a poster. They convey the message effectively, and one look to a photo could mean a thousand words for a viewer. High-quality photos or even well-designed logos can party create a better branding of a company or a business.
3. Determine the Size and Format
Posters may vary in size and format. Like the act of writing a letter, you have also to consider the size to use when printing a poster and the format to follow. You can be creative in this part. Resize if necessary, and choose the format that perfectly delivers the message.
4. Use Catchy Colors and Easy-To-Read Fonts
Catchy colors don’t have to be overly vibrant and glaring. You also have to limit yourself in using colors to your posters. One color or two is enough to make it more attractive. Aside from that, you have to choose the right fonts to use. From a wide selection of fonts available in your Macbook, use the easy-to-read ones. The use of readable fonts will make any advertising material effective and efficient.
5. Placement Matters
The use of flowery texts and overly-sized imagery disrupts the overall content of the posters. Like most email ads, the key to making a poster is also to place every image and text to its proper places briefly and concisely. It doesn’t have to be wordy nor to have it filled with pictures to make it more eye-catching and informative. Proper placing of the content is all that it takes to deliver the message to the masses effectively.