How to Create a Hip Hop Flyer in Word
Nowadays, we still get to see and hear hip hop dances and songs, respectively. It just goes to show how popular this genre is decades after it was developed. Aside from the iconic dance moves, hip hop also has a fashion image that's still evident today. According to Cassius, the genre was developed by Clive Campbell when he played around with two turntables to extend certain sections of a song. Before it was called hip hop, the name "disco rap" was used to refer to it.
Whether it's business or family-related, events with hip hop themes are very common today. Of course, if an event is open to the public, you will have to promote it through music flyers. A list of tips is provided below to help you make attractive and informative Hip Hop Flyers.
1. Get Inspired by Identifying the Purpose
Flyers are more impactful if you make them with a purpose in mind. This purpose will serve as your inspiration on what to include in your flyer's content and how to present it to your audience. However, if you are unsure about the purpose, try asking yourself what your flyers are meant to communicate and who they're intended for. When identifying the purpose, make sure to be specific and realistic.
2. Get Rid of Unnecessary Information
Unlike posters and brochures that are spacious enough to accommodate thorough content, flyers have limited space exclusively for providing readers with only the most relevant information. With flyers, you will need to keep the details concise to have the readers digest the content in a matter of seconds. When trying to trim down the content, see to it that its overall thought is intact even after certain have been taken out.
3. Experiment with Images and Graphics
Even if Microsoft Word is a document-processing software, it is capable of rendering graphics to provide visual enhancements to the project. If you're going to use Word to make hip hop flyers, you can always import predesigned images to the content or use it as a watermark. Play around with graphical elements for as long as the text is still legible and the content is still clear. Also, your target audience's preferences should be taken into consideration when choosing images to add.
4. Use Durable Paper Stock
When using flyers to promote an event, they're either distributed by hand or posted in public places. Either way, your promotional flyer will easily fall to pieces if you use low-quality paper. You need to ensure that your flyers will last even after being handed from person to person, which can only be possible if you invest in durable paper stock. You may go with matte or glossy paper for as long as it doesn't easily break up or lose its print.
5. Advertise Beyond Print
While flyer distribution is, without a doubt, still one of the most effective marketing strategies available, businesses and organizations should also embrace digital marketing. This can be done through social media marketing and email advertisements. By doing so, you'll have a wider audience and get the desired feedback in lesser time. But going digital doesn't mean you can stop distributing flyers, look at it as a supplemental strategy for reaching more people.