How to Create a Communication Roadmap
By definition, a roadmap is a strategic plan created specifically to achieve particular goals. A communication roadmap is a detailed visual that maps out the communication strategies that ensure you complete projects and training, reach engagement targets, and other activities that your business wants to achieve. To help you out, we have some useful tips on how to create an effective communication roadmap.
1. Set Goals
Before you even start creating your communication roadmap, you should first set your goals. These will guide you on what elements or categories to include. Remember to set SMART goals: Specific, Measurable, Attainable, Relevant, and Time-bound.
2. Create Groups
Since you have already determined your goals, you need to separate them into relevant groups or phases. Doing so ensures that you can complete activities that relate or are pre-requisites of the other. The groups will guide you on what tasks to do first, second, and so on.
3. Use Markers
Your roadmap should have a marker that ensures it is clear and easily understandable. For example, once the team completes a group of tasks or a phase, they should mark it as green. Using colors as determinants for the status of the activities makes it straightforward and visually appealing.
4. Don't Forget the Indicators
If you use colors or icons as indicators for the tasks' status, you have to include a section for the legends. The legends should clarify what each color or icon represents so that the roadmap is easy to decipher. Legends should be in an area easily seen by the readers.
What are the benefits of a communication roadmap?
Having a clear communication roadmap ensures that your team works for the same goals and objectives. It will also ensure that everyone can work in a continuous and smooth flow, avoiding repetition of tasks and activities.
How many communication roadmap templates are available in Template.net?
Currently, the website has nine (9) editable, unique communication roadmap templates.
What makes good communication roadmap?
A good communication roadmap should set realistic goals based on conducted analyses of your project or target. It should also clearly represent how all its components tie to the company vision. Moreover, a good roadmap is clear, easily understandable, and visually pleasing.
What is another term for communication roadmap?
Some businesses or individuals call it a communication plan. Like the road map, a communication plan also outlines the communication framework that the company or a team will follow to achieve specific goals and objectives.