What Is a Transparent Business Card?
A Transparent Business Card is a type of business card that's uniquely printed on plastic either in vertical or horizontal (commonly used) form. Because of its transparent nature, double-sided printing is discouraged.
88% of the business cards printed go straight to the trash. If you want to be excluded from this statistic, it's high time you invest in the quality of your business cards. Business cards that catch the eyes of your recipients are less likely to get thrown. Your objective here is to convince your recipients to do business with you (and possibly keep your business card for future transactions).
How to Create a Transparent Business Card?
Resorting to transparent business cards is one way of getting your recipients to avail of your services. Below, we will provide you tips on how to create a transparent business card:
1. Decide on What Details You Should Include
Business cards mainly compose of your name, the company you're working for, and your contact information (mobile number, email address, and social media sites). This crucial information is the focal point of your business card; therefore, you should double-check these because you could lose potential customers. Display these in the front part of your business card.
2. Brainstorm to Discuss the Layout
Since your business card is transparent, it will be very risky to design one side without affecting the other. For ideas, you can search for transparent business card designs online. One trick is to work on one side at a time. When you're working on the other side, place your design on the same spot as the front to avoid clutter and confusion.
3. Pick the Right Size
Standard size for business cards is 3.5 x 2 inches. However, if you prefer another size, it's perfectly fine. You can negotiate with your printing service provider if they can cater to your ideal size in mind.
4. Incorporate Distinctive Touches
For your business card to have impressive visuals that will put your competitors to shame, include distinctive touches. These may be textures, varnish finish, gold embellishments, and etc.
5. Use Typography
Typography also adds to the overall visuality of your business card. Choose the one that's appropriate for your card and you should also keep in mind that it should maintain readability. Make sure your font colors do not blend with your background or graphic design.
6. Print and Distribute
After the rigorous task of adding the necessary layout and details, you are now ready to print. Search for a printing service provider that could print your business cards in plastic.
Handing out business cards isn't the same as handing flyers out; instead, they should be handed to people you know who are/will be interested in doing business with you. You can distribute your business cards during event invitations wherein distinct people will possibly be present. Make sure to establish a connection first before handing it out because you'll increase the chances of having your business card be thrown straight to the trash.