How to Make DL Cards
DL cards (or rack cards) are compact printable handouts for promotional purposes. You might be thinking that it’s better to just rely on modern digital content. However, you can reach a much broader audience by using print media advertising alongside virtual equivalents (as explained by Chron, a business-centric publication).
Are you wondering how to put together DL card designs? Well then, just read our tips (below) and you’ll be set!
1. Consider Your DL Card’s Contents
Are you promoting a school? What about a restaurant or an insurance agency?
Before you design the DL card, it’s essential that you first think carefully about what you’re marketing. By doing so, creating your DL card’s contents is much easier. In a list, write down key details that would interest your target demographic the most.
2. Measure the Size of Your DL Card
DL cards are mainly appealing due to their slim and convenient dimensions. When preparing on the card’s measurements in your application, set it up in 4x9 inches with a vertical layout orientation. Additionally, add a small bleed area around the prepared space, preventing possible print errors.
3. Incorporate Fitting Visuals in Your DL Card’s Design
When it comes to catching someone’s attention, your DL card needs appealing and well-rendered visuals. However, it’s integral that they’re also thematically suitable. For example, when marketing a clinic, choose photos or illustrations that depict medical staff, diagnostic equipment, patient accommodations, and so on.
Besides that, you also need matching graphic designs. For this aspect, use colors that are widely associated with the subject’s branding.
4. Be Creative with Your DL Card’s Dialogue
Once your DL card attracts a reader, its written content takes over from there. Along with all the technical details (features, deals, website, etc.), adding some creative writing goes a long way. Insert catchy headers and taglines, like “Professional Landscaping at a Casual Cost” or “John Doe Heights - a Condo for You.”
That does it for our tips! Feel free to come back if you need to do a review or need to download our DL Card Templates.
What does DL card mean?
This “DL” part stands for “dimension lengthwise,” named after the format’s vertical orientation.
What is the standard size for DL cards in centimeters?
A DL card typically has dimensions of 11cm x 22cm, which give it a tall slim form factor.
Which platforms are compatible with DL card samples from Template.net?
The following are compatible:
- Adobe Illustrator
- Adobe InDesign
- Adobe Photoshop
- Apple Pages
- Microsoft Publisher
- Microsoft Word
What size do DL cards from Template.net come in?
Template.net provides DL card samples in 4x9 inches (plus bleed).
Whats the advantage of using DL cards from Template.net?
Each DL card from Template.net is filled with original and 100% customizable content, allowing for quick content creation.