Oftentimes, people just don’t feel like cooking food for themselves, and this may be due to exhaustion from work or something else. When this happens, they will usually resort to either buying food to be eaten at home or by calling their favorite restaurant or fast food joint and order foods to be delivered right at their doorstep.
Since people don’t actually get a chance to see the food until it’s being served, you will need to create a menu that’s true to their expectations. And of course, the actual foods should also be able to live up to your customer’s expectations. Below, you can choose from a variety of menu templates to create your very own food menu.
It’s already given that a menu card consists of a list of the different foods and drinks that are being served to customers, but there should be more than just that. A menu should also be able to convey more information to the customers in order for it to be considered effective. The list of elements below will serve as your guide to improve the effectiveness of your delivery or takeaway menu.
1. Name and logo of the business: Every business should have their own name regardless of how simple it is, and the same can be said for the logo. These two elements mainly serve as the business’ branding personality, and they work to make themselves distinguishable from their competitors. If your menu consists of multiple pages, then your business name and logo should be present on all of them but should be made most prominent on the cover.
2. Menu items arranged into sections: When designing a menu, make it a habit to arrange the menu items according to sections to make it easier for customers to find what they need. These sections are usually the different meal courses and the arrangement for the sections should follow their sequence in a meal—starters or appetizers, main courses, side dishes, desserts.
3. Short descriptions of menu items: Regardless of how fancy the dishes are or even if you’re certain that customers are familiar with them, it would be a good idea to provide a short description for each of the menu items. In a few sentences as possible, this should describe the dish’s ingredients and also explain how it was made.
4. Photo of some menu items: Take some of the menu items that you are most proud of or those that have been selling the most and highlight them on the menu by adding a photo of it. This way, it’ll easily draw attention from people and will even help in stimulating their appetite.
5. Graphical enhancements: The photos mentioned above don’t count here, although they do help in enhancing the appearance of the menu. For these elements, they focus more on simply beautifying the menu design and make it influence the people on what to order. These elements include illustrations, colors, color patterns, lines, and shapes.
6. The contact number of business: Since these menus are focused on eating at home rather than at the restaurant, customers will need to make their orders through the phone. Because of this, it is a must to include the business’ contact number on the menu. Also, you may be allowed to include other contact details such as email addresses or social media accounts, but these are commonly used simply for making inquiries regarding the services or the products.
7. Street address of business: There may be times wherein instead of asking the food business to deliver the food at the customer’s home, the customers themselves will pick up the food. In these cases, it is also a must that the establishment’s street address is also included on the menu. Also, this may be useful if customers wish to make inquiries up close and personal.
Why bother looking at a blank canvas when you can always utilize menu templates to make the process a lot easier. With menu templates, you’ll already have elements that you can use, and these elements have already been arranged on the layout. In other words, these templates are pre-designed and will only need to be edited for it to work.
There is always a certain process to everything in order to get it from start to finish. The best thing about following a process is that it allows you to create something consistently; otherwise, not having a process may be a hit or miss scenario. If you haven’t established a process yet, you may refer to the list below and apply it when designing your own delivery or takeaway menu card.
1. Set a budget for the menu: Before starting to create your own food menu, you will first need to set a budget to determine the extent of its quality and quantity. Ask yourself, “How much are you actually willing to pay to create your business’ menu?”. Of course, you’ll have to set a higher budget if you’re looking forward to really high-quality menu cards.
2. Write a draft of the menu’s content: To ensure quality content in terms of its relevance and the overall structure, it would greatly help to write a draft of the content beforehand. This way, you’ll have a guide on what to write as well as how to actually structure the content.
3. Take photos of the food and beverages: As mentioned in the elements section, some menu items need to be highlighted, and the best way to do that is by adding a photo for those menu items. When taking photos of the food and drinks, make sure that every mouthwatering feature is captured in order to entice customers.
4. Download and edit a menu template: We’ve said it before and we’ll say it again, why would you stress yourself into having to start all the way from the bottom when you can always give yourself a head start? Use a menu template to get half of your job done easily.
5. Finalize and print your menu: Finalizing the menu involves both evaluating the design as well as checking the content for any grammatical error or misspelled words. Once these things have been settled, the only thing left for you to do is to have your menu design printed out.
In order to ensure that your menu card doesn’t fail to impress your customers or fail to stimulate their appetite, you will need to enhance its layout graphically. However, enhancing the layout doesn’t necessarily mean you will need to add more elements, it simply means you will need to choose the right ones and you to arrange them well.
There are various types of menus that can be used in the food service industry. In fact, there are actually more than just the ones listed below. But to keep you from being overloaded with too much information, we’ll be narrowing it down to only the most common ones. Reading through the list below will make you realize that the different menu types vary according to how they are being used and not the physical appearance itself.
1. A la carte menu: This type of menu is a French phrase that translates to “according to the menu”. For the a la carte menu type, the menu items are listed individually and are arranged in sections. When customers make their orders, they will have to order each food individually as well, which gives them full control over what to eat or drink.
2. Du jour menu: Smaller food establishments usually tend to serve food according to what ingredients are available inside their pantry or what the customers are demanding. When this happens, they will need to constantly change their menu items daily. This type of menu is called the du jour, which is French for “on the day”, and is also called the chalkboard menu.
3. Cycle menu: Some food establishments are found inside larger establishments or facilities, and these come in the form of canteens, eateries, or cafeterias. These food establishments commonly use the cycle menu type, which uses a pre-determined set of menu items for a given time period. Once one cycle is completed, the menu list is often modified which signifies the start of another cycle.
4. Prix fixe menu: This type of menu is also known as the table d’hote menu and they offer their items for a pre-determined price. The terms prix fixe and table d’hote actually translates to “fixed price” and “the host’s table”, respectively. The way this menu works is that it lists down meals that consist of various courses, and customers are then given the chance to choose from among a variety of dishes for each course.
5. Banquet menu: A banquet is defined as an formal evening meal intended for a lot of people, and this will often involve speeches or even a program. But even if the foods involved in banquets are already laid out for the guests, you may still be allowed to use a banquet menu to list down the numerous food selections simply for informative purposes.
6. Beverage menu: While most menus consist of all the meal courses including the beverages, there are also some that separate the beverages and desserts to allow customers to focus on just the foods. In cases wherein the the customer wishes to order a drink, they would no longer need to ask for the entire menu, they will simply ask for the beverage menu.
7. Dessert menu: Having the same reason as the beverage menu, this type of menu allows dining customers to focus on just ordering the food, and simply ask for the dessert menu when ordering a dessert. This is basically one of the reasons why the list of desserts is on a separate menu, along with the fact that this list is often overlooked by customers.
Unlike the types that focused more on how the menu is being used, the sizes primarily focuses on the physical features of the menu. Also, the menu card size isn’t as important as the types but is one of the factors for making a clean-looking menu. Refer to the list below for the different menu card sizes, you may even want to make up your own.
What makes our collection of menu templates special and worth using? For one thing, they are high quality and were actually designed by professionals. Another is that they aren’t just nice to look at, they are also highly versatile and manageable regardless of how they are used. If that answered the question, go ahead and download a template now.