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How to Create a Multipurpose Brochure
Statista reported that in 2016, 79% of SME owners were using brochures and other promotional materials in their businesses. This means that in this digital world filled with e-commerce websites, social media, and landing pages, people still use printed materials to promote. And to help you promote through a brochure, check out the tips below.
1. Design the Brochure
Since you're making a multipurpose brochure, you can use a business-type design for your brochure. You can use corporate colors like blue, orange, red, gray, or other colors. This way, you can make sure that you can use the brochure for another professional promotion next time.
2. Provide the Necessary Details
To communicate your message quickly on the brochure, only add the necessary details. These details can be about your services, products, testimonials, and more. Be sure to keep the content short but straightforward.
3. Add a Call to Action
Another important part of making an editable brochure is adding a call to action. Write an intense and catchy call to action to prompt your readers to buy or visit your business or store.
4. Organize the Content
So that people can understand your content, be sure to organize the information in your modern brochure. Create different sections for different topics to make your brochure more comprehensible.
5. Add Photos
Pictures are one of the things that make a printable brochure attractive to people. You can put pictures of your products to sell them or add any pictures that speak for your brochure's goals.
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