What is a Chalkboard Menu?
From the name itself, it's pretty self-explanatory. It's a menu that's designed like a chalkboard. With the continuous rise of new shops, a strategic move would be to come up with new ideas that set you apart from your competitors. Aside from shops, chalkboard menus are seen at weddings as well. Stylish and creative menus can influence a customer's choices so if you want to generate more profit, research on psychological tricks that would work on your customers.
How to Create a Chalkboard Menu?
Food and drinks menu are either placed near the counters, on the tables, or outside the establishment. Chalkboard menus can be handwritten or printed. The choice is entirely up to you. Either way, you can search for chalkboard menu ideas online to help you out. However, handwritten chalkboard menus have its fair share of disadvantages as well. One of these is that they can easily be erased especially if placed in an area where a lot of people pass by. The printed ones are more secure.
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1. Create a Draft of Your Design
Before proceeding to the actual designing of your chalkboard menu, create a draft of it first. Test it out on how it would possibly look like when placed on the chalkboard.
2. Be Colorful
Customers are more drawn to words with color than to the plain white ones. Play with colors and blend them accordingly to have that intended effect on your restaurant menu. Try not to overlap them for it to be legible to your customers.
3. Estimate the Spaces on the Chalkboard
If you immediately proceed to put your designs on the chalkboard without estimating their placements, chances are you'll get carried away designing and you might take ample space than necessary. Estimate the sizes of your designs and fonts before starting.
4. Search for Font Ideas Online
If you lack fonts, there are a lot of free downloadable fonts available online. Just like colors, customers are drawn to creative fonts as well. However, don't overuse them because your modern menu might not be comprehensible anymore.
5. Incorporate Pictures of Your Food Menu Items
To make a simple menu become creative, you can incorporate pictures of your food menu items. This is so your customers will have an idea of what they're ordering. Include your pictures only, do not search for pictures online. You can work with a photographer to enhance your photos. Professionally-taken photos increase the chances of your customers purchasing that dish/food.
6. Try and Try
The first tries aren't always beautiful. They shouldn't be. It's a case of trial and error and with adequate practice, you will get it perfect in the succeeding days. Just make use of what's available and work your way from there. You'll eventually perfect it when the time comes.