What Is a Hotel Flyer?
The primary function of hotel flyers is for effective hotel marketing. They function similarly to hotel brochures but focus on simply providing an overview of the establishment. Their basic details include the types of accommodation, the amenities, and the hotel's contact information, to name a few.
How to Create a Hotel Flyer
According to a blog post from the official site of Concordia University-Saint Paul, hotel establishments require effective marketing strategies for it to build its brand and establish its footing in the industry, just like any other business. So whether you're planning to open a hotel or currently owning a start-up one, make sure to establish a solid marketing strategy to promote it. One of the best marketing materials you can utilize is a hotel flyer. Should you make use of it, we will help you to create one by inviting you to read our short guide below.
1. Identify the Main Features
Each existing hotel in the industry has its flagship features. These features are the main reason why an influx of guests continues to avail of their accommodation services. It could be the amenities, rooms, food, and many more. Only you can identify the main features of your hotel considering you are its owner. Take note of them and indicate them in your hotel flyer.
2. Emphasize Your Offers
Aside from the features, the elements offered can also serve as a driving force to attract guests. In that case, make sure to emphasize them in your hotel flyer. They could be discount vouchers for the hotel accommodation, restaurant services, promos for room rates, and other offers that guests will undoubtedly find enticing. With these details being highlighted, you're sure to bring attention to your establishment.
3. Indicate the Location
Indicating the location address of your hotel establishment is an important step when creating a hotel flyer. Aside from emphasizing the offers and features of your hotel, indicating its location is a form of an invitation to entice individuals to be a guest. Make sure to state the complete street address of your hotel clearly and comprehensibly in your flyer, you might even want to include a small map of the place.
4. Embed an Elegant Design and Theme
Remember that hotel flyers are a form of advertising and marketing materials. With that fact, your hotel flyer must possess an eye-catching and attention-grabbing aesthetic. You can add designs that match your hotel's ambiance. To make this process easier and quicker, you can also take advantage of our selection of flyer templates instead of having to start from scratch.
5. Provide Clear Information
Other information about your establishment, such as its contact number, the hotel booking process, and methods of payment are things that you must state on your flyer. Those are things that an interested individual will look for if they're planning to be a guest in your hotel. Think of your hotel flyer as a sort of massively distributed business card to your target market.