Simple Newsletter Templates

How to Write a Simple Newsletter?

A simple newsletter is a scheduled printed content that companies release to keep in touch with their customers and tap new audiences. The content ranges from the latest news, announcements, and other content relevant to the company or the business. 

According to Encyclopedia Britannica, newsletters are in circulation as early as the Roman Empire. Officials in this era used newsletters as a mode of communication to other territories. Fast forward to the 21st century, companies and businesses use newsletters to disseminate information, both print and online. Employees write these newsletters and release them on a scheduled basis. If you want to give some good news to your customers, newsletters are an excellent alternative for that. 

Read our tips below for making a simple newsletter instantly. 

1. Decide What You Want to Write

Writing any kind of content needs inspiration. It's impossible for writers to continue without it. Newsletters are not an exception to that. Think about the type of newsletter you want to release. From there, you can make its title, tagline, and visualize the layout.

2. Make a Layout

Before you create the layout of your newsletter, you have to decide first on the number of pages. The maximum length of a newsletter is seven pages. The shortest is one page. Use the right colors that suit the concept of your newsletter. You can make the layout in Adobe InDesign, Publisher, etc.

3. Add Content and Photos

Keep in mind that your content should be relevant to the company. Add the latest news, updates, and announcements to your email newsletter. Use simple words and avoid industry jargon. If you need to use jargon, make sure to put an explanation at the end of the article. Use high-quality photos related to the content. Make sure the images don't overlap with the content as well. 

4. Put Footer

Leave a small space at the bottom of each page for your contact information. You can also add some notes on the footer, such as essential information about the article. Keep these footer details in the most simple manner that it helps the readers. 

5. Add Links

If it's an email newsletter, you can maximize the opportunity of bringing traffic to your company's website by adding links to keywords. Once you finish adding the links, finalize and give your design some finishing touches.